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Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

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Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

First efforts for Cedar Fair to expected next spring

Posted November 9, 2011, 7:40A by Walt

Cramer-Krasselt Chicago has been tapped to handle the estimated $50 million integrated account for Cedar Fair. As both advertising and PR AOR for Cedar Fair, C-K will tackle everything from branding/advertising and digital/retail to media buying/planning and social media for all ten of the brand’s amusement parks in the U.S.

Read more from Mediabistro

November 9, 2011, 1:09P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

As long as this brings an end to the "fun and only" commercials I see on TV, good move.


Promoter of fog.

November 9, 2011, 4:13P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

Ah, but those commercials coincided with some very good years for Cedar Fair, both in terms of attendance and revenue, and during some pretty distressing economic times. So it's kind of hard to question the efficacy of those ads.

Even if they did make me personally want to stab my eyeballs with an ice pick.


So long, Ball Buster!

November 9, 2011, 4:54P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

You and me both. This may be nit-picky, but I cannot stand it when I see a commercial for Cedar Point, and it's a generic commercial that shows rides that are not even in the park. Aside from the obvious high-school-level production, that aspect probably bothered me the most.

Nit-picky, I know.


Promoter of fog.

November 10, 2011, 1:56A

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

I wouldn't expect the generic commercials to go away with a large PR firm. Maybe they will, but I doubt it.


And then one day you find ten years have got behind you
No one told you when to run, you missed the starting gun

November 10, 2011, 8:34A

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

I wonder if that means Dick's son-in-law is out of a job?

Last edited by kruss, November 10, 2011, 8:34A
January 10, 2012, 10:37P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

kruss said:
I wonder if that means Dick's son-in-law is out of a job?

No kidding. I just saw him interviewing at Chipotle in front of the Sandusky Mall yesterday!


"We make the Magic happen since '55!"

"Forgiveness is almost always easier to obtain than permission."

January 11, 2012, 1:41P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

Really? I hope not though, I don't wish losing a job upon anybody. I can't remember what he looks like.

January 12, 2012, 1:43A

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

Just going out on a limb, but I have a hunch cpted was making what we scientists call a "joke".


So long, Ball Buster!

0g
January 17, 2012, 11:15P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

Ensign, I would have figured you for more of a scientician.

January 18, 2012, 1:06A

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

Well, by pretending to be a scientist, I proved I was a scientician. So there ya go.


So long, Ball Buster!

January 18, 2012, 9:05P

Re: Cedar Fair picks Cramer-Krasselt Chicago for advertising and PR

I just think he stayed at a holiday inn express last night.


Let's Get Weird.

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